I was recently unsuccessful in one search at a company but in all cases, I had positive feedback; they went with a candidate who had deeper knowledge in a specific aspect of the role.
However, the recruiter offered to forward my resume if there were any other current positions in which I was interested but was clear she wouldn't be that recruiter (very specific recruiting verticals).
There is one role that has a different functional focus (digital project manager (original role) vs marketing manager). Both are very relevant to my background but the original resume was very project focused.
Is it a good idea to send a resume that is more relevant to the second position? Does it look bad to revamp a resume the recruiter has in-hand (and adapt current bullets) to the new position listing?