For the record I work in IT, and waswhat goes for a resume in IT may not go in other career fields.
In most cases you have around 15 - 30 seconds to impress a employer if they have just your resume.
If you feel that your resume can't do that (I recommend a summary at the top of your resume). Then I would then I'd use a custom tailored cover letter that tells the employer how your skills would make you the best person for the job.